Business

“Don’s course was 100% focused on RESULTS – he is a ‘game changer’…”  Hamish Malcolm, City Financial.

Sports psychology principles are extremely effective when applied to business performance coaching. The reason? Sports psychology focuses on mental preparation and strength, teamwork and collaboration, efficacy and results. These same principles are vital for success in the business world, which is more competitive than ever now.  Don MacNaughton explains; “The key to success is total preparation, supported by performance focus, commitment and the ability and confidence to overcome obstacles.  Business leaders are discovering there is much to be gleaned from the thinking patterns and thought processes of top sportsmen and women.”

Don has delivered his industry leading executive coaching and leadership training to  clients across the business world providing. With a progressive interpretation and practical application of sports psychology into everyday life, he equips his clients with the tools necessary to sharpen mental skills to develop the mindset required for performance excellence.

Don frequently works with senior executives and explains; “The higher you get in an organisation, the easier it can be to lose that sense of who you are under the unrelenting pressure of results. Good coaching helps leaders re-discover themselves and the commitments behind what keeps them in their organisations.”

In addition to working with senior executives and business owners, Don is also actively involved in coaching the emerging generation of business leaders. He believes it’s essential to integrate quickly without losing a clear sense of who they are as individuals. A growing number of businesses are recognising this and are seriously investing in personal development and coaching for those who are new to leadership roles. These individuals bring a fresh perspective, innovation and energy… It’s these businesses that really stand out in terms of adaptability and performance.”