About Don MacNaughton
Donald MacNaughton is a widely-recognised consultant, top-selling author and keynote speaker and the founder of the High Performance consulting firm Zoned In Performance. A leader in his field, Don integrates sports psychology, neuroscience, leadership skills, and talent development to help individuals, teams and organisations achieve their highest performance levels.
Don is also the author of two best-selling guides to self-development entitled, “The 12 Hidden Laws of Performance” and “Talent Unlimited”.
As a performance coach in Scotland, Don has worked tirelessly to help clients achieve success in the world of sport. Since its founding 15 years ago his consultancy firm has improved the success of a wide number of household-name clients including coaches, elite athletes and governing bodies in association with football, skiing, snowboarding, cycling and motorsport.
One such recognizable client is the SFA Scottish Football Association that Don has been working with since 2006 as a Coach Development consultant. Helping athletes achieve success in winter sports, Don has worked with Olympians and Paralympians, as well as the British Association of Ski Instructors. Helping competitors handle the pressures and demands of preparing for a major competition, he provides tailored High Performance coaching packages. Taking his integral, unified approach to the British Disabled Elite Ski Team, he was part of the effort that successfully brought the British Skiing athletes to the March 2014 Winter Paralympics held in Sochi, Russia.
“Donald played a key role in contributing towards the preparation of the most successful British Winter Paralympic team to date. Without exception, all members of the Paralympic Alpine Ski Team achieved personal best performances at Sochi 2014 resulting in an historic and record smashing bronze, three silvers, and a gold using methods and techniques taught and supported by Donald.” Tony McAllister, Head Coach British Paralympic Alpine Ski Team.
Noel Baxter, who is a retired G.B. World Cup and Olympic Skier now having success as an International Ski Coach commented on Don’s essential performance coaching skills, “I met Donald in July 2005 when I was in the most crucial stages of getting back onto the slopes and qualifying for the Olympics after severely damaging my left knee. I had talked to sports psychologists and not found them very helpful so I was not convinced Donald could help me either. However, from the first meeting, I knew this would be different. By putting a system to my thoughts and making me realize why I was thinking or feeling how I was, he made me incredibly stronger mentally. Together with a range of techniques to help me focus before and during my race has definitely been a deciding factor that helped me get to the Olympic Winter Games 2006. Thank You!”
Sports psychology principles are extremely effective when applied to business performance coaching. The reason? Sports psychology focuses on mental preparation and strength, teamwork and collaboration, efficacy and results. These same principles are vital for success in the business world, where you must adopt a strategy that blends proactive and reactive elements.
Over the years, Don has worked with a wide range of clients throughout the business world. These experiences, combined with his executive coaching and leadership skills, make Don the perfect choice for anyone who is seeking a leadership consultation or performance coaching programme.
“More demands are being placed on leaders now than ever before,” MacNaughton said, adding, “The higher you get in an organisation, the easier it can be to lose that sense of who you are under the unrelenting pressure of results. Good coaching helps leaders re-discover themselves and the commitments behind what keeps them in their organisations.”
In addition to working with senior executives and business owners, Don is also actively involved in coaching the emerging generation of business leaders. He believes it's essential to integrate quickly without losing a clear sense of who they are as individuals. A growing number of businesses are recognising this and are seriously investing in personal development and coaching for those who are new to leadership roles. These individuals bring a fresh perspective, innovation and energy… It's these businesses that really stand out in terms of adaptability and performance. These organisations won't just weather the economic storm. They'll grow and prosper. Zoned in Performance gives you the skills you need to achieve this.
“The high paced nature of our organisation often leads to individuals not having the time to complete training or to take the time to really follow up and embed the learnings of development work. This was quite the opposite with Donnie who achieved an unprecedented level of engagement and desire by each of the management team to not just learn but to follow up and maintain the momentum from each of the sessions which is having a notable effect in a short space of time.” Tom Brennan, Managing Director, Vertech.
WHAT PEOPLE HAVE BEEN SAYING
“I met Donald in July 2005 when I was in the most crucial stages of getting back onto the slopes and qualifying for the Olympics after severely damaging my left knee. I had talked to sports psychologists and not found them very helpful so I was not convinced Donald could help me either. However, from the first meeting, I knew this would be different. By putting a system to my thoughts and making me realize why I was thinking or feeling how I was, he made me incredibly stronger mentally. Together with a range of techniques to help me focus before and during my race has definitely been a deciding factor that helped me get to the Olympic Winter Games 2006. Thank You!”
Flight Lt. Roger Cruickshank, former World Cup and Olympic Downhill and Super G Skier said
“We have worked closely with Donald this season and have found his input absolutely invaluable. He has transformed a driver who was very talented but raw, into one who is now able to channel his natural aggression and desire to win, into a supreme calmness and determination which make him very difficult to beat. We are very much looking for-ward to forming a long term association with Donald – he is able to get the best out of drivers to an extent that we have never seen before”
Sarah and Tony Shaw MP Motorsport
“Donald MacNaughton makes players think because it’s not all about their body it’s about how they use their body and a big part of that, I know, is mental strength and positivity and this is where the “The 12 Hidden Laws of Performance” is great !’